Our Insights are a collection of thoughts, webinar replays, industry knowledge and experiences from our team
Your Digital Transformation: Why .NET is the GOAT
Your Digital Transformation: If your business needs digital transformation, you likely won't start by researching frameworks and languages. You'll trust your software agency to choose the right tools. While many recommend what they're familiar with, we specialize in .NET not because it's our expertise, but because we believe it's the best choice for your project. Let us explain why. .NET is the GOAT
Building a website that doesn't require ongoing maintenance, testing, and upgrades is nearly impossible—unless we're talking about static content sites from the 1990s, which are almost indestructible. But if you're using the Umbraco CMS platform, check out our tips for keeping your site in shape. Or, get in touch with us directly to discuss your next upgrade.
Why Work Culture Matters When Choosing an Offshore Partner
Cost-cutting should not be the only factor when choosing an offshore tech partner. Communication difficulties and prolonged digital projects can negate long-term savings. It’s important to collaborate with organizations that have a similar work culture. This is where psychosocial measurement tools can unexpectedly come in handy.
Friendly Reminder for Kentico 13 Users: Upgrade to .NET 8
We know we repeat ourselves about system upgrades, but staying current is vital amid rapid tech changes and new threats. The CMS version is only the part of it, you gotta remember the framework. Here's why Kentico 13 users should ensure their system runs on the latest .NET version
AI integrations vs Sustainability in Umbraco's future
Using large language model integrations like Chat-GPT wrappers for simple tasks is like using a cannon to kill a mosquito. Smaller, more efficient language models can handle specific tasks like writing reports or client conversations just as well and are much more sustainable. It's no surprise that Umbraco is considering these models for future use.
Why CMOs and marketers choose to move away from Sitecore
That Sitecore, right? The best platform for enterprises. At least, that’s what people say. But why is it so hard to work with? Why do content managers dread using it? And, on a totally unrelated note, what’s eating up your marketing budget while the competition implements new ideas and solutions faster than you? Could it be that there are better choices than Sitecore?
What's next for Umbraco? Takeaways from Codegarden 2024
Wow, Codegarden 2024 was quite an experience. It offered a variety of attractions, from in-depth technical discussions on composability, security, sustainability, and AI in the context of Umbraco's future, to unexpected music performances and Oscar-worthy award ceremonies. Although we couldn't attend every session, we've compiled the essential insights for you. Enjoy!
The new backoffice in Umbraco 14, rebuilt according to the extension-first principle, will make it easier to expand your system with new features. Additionally, the ability to create components using various front-end frameworks will future-proof the entire platform for a long time to come. Tempted to upgrade already?
Do content hubs work, or do we just like doing the same thing over and over again?
Spend your days copying, pasting, and double-checking your content across different marketing channels, or build a Content Hub in Xperience by Kentico. Create pages, newsletters, and app feeds with ready-to-use Content Items, and update them all at once if needed. Oh, what a choice to make!
AI features in Kentico and other DXPs: what content managers want and what vendors think they want
Writing about AI is increasingly challenging, as advancements seem to outpace the time it takes to complete a single sentence. Each week brings astonishing new developments. However, what dazzles in cutting-edge innovation and impressive demos doesn’t always align with the practical needs and uses of AI in the martech industry. To illustrate this, let’s consider the AI features of Xperience by Kentico.
What has changed in web development in the last ten years? Adobe Flash is gone, and hybrid headless CMS is on the rise. .NET went from the framework for Microsoft apps to the open-source power force that our favorite digital experience platforms, Umbraco and Kentico, run on. We've witnessed it and will stay to give you the best possible tech assistance.
"World Wide Waste" and sustainable web development practices
Is digital actually cleaner? On Earth Day we discuss "World Wide Waste" book by Gerry McGovern, wasteful content, better data management and sustainable development practices.
Umbraco 13 or Straight to 14? LTS and STS versions explained
The fragrance of novelty still lingers from the remarkable launch of Umbraco 13, which we celebrated in December, and now we anticipate the imminent arrival of Umbraco 14. What does this mean? If you find yourself uncertain about the roadmap for your digital products and which upgrade strategy to pursue, delve into understanding the disparities between the LTS and STS versions of Umbraco.
First peek at Umbraco 14's new back office before the version's release, great talks about Umbraco Cloud, Accessibility features, and plans for the platform. Here's what we've gathered from the innovative and soothingly friendly Umbraco Spark 2024 conference in Bristol.
XbK to consolidate your content management, data, and marketing once and for all? Takeaways from Kentico Partner Day(s)
A handful of fresh updates about Xperience by Kentico, straight from Kentico Partner Days, includes advanced AI integrations, further details on centralized content governance, cross-site tracking, and general insights into how the new headless hybrid platform will simplify marketers' lives.
Our expertise in technologies such as Kentico and Umbraco CMSs has drawn us into the financial sector. Industry professionals highly favor these platforms. Here's why they're preferred and how marketers and sales representatives can leverage their advanced features.
5 Red Flags to Look Out for in Web Development Agencies
It's not you, it's them. Sometimes cooperation with a tech partner does not work out solely because of them. Here are some clear signs that your collaboration is heading in the wrong direction and your digital project may be at risk.
Umbraco Best Sustainability Practices in Web Development
Umbraco is committed to becoming the most eco-friendly CMS on the market. And that's good news not just for the planet but for the business. Let's go through the best sustainability practices according to our partner DXP provider.
Last year, the tech world was abuzz with discussions centered around AI. It wouldn't be surprising if a counter-trend emerges, focusing on non-AI-enhanced content and digital solutions infused with a "human touch." Meanwhile, 2024 is expected to witness a surge in popularity for sustainability initiatives, low-code marketing tools, and enhanced privacy protection. Let's pause for a moment and contemplate what lies ahead in the coming months.
API or Webhooks? Smooth integrations for logistics and supply management
Efficient communication is key in logistics, transport, and supply chain during the busy holiday season. Integration options like APIs, webhooks, and EDI facilitate rapid and effective information exchange across diverse platforms.
Boosting Holiday Season Bookings: Website Enhancement Strategies
The pre-Christmas period is a shopping frenzy for B2C industries, but what about tourism? It hinges on how the offer is presented, and digital enhancements can make a difference. See how we assisted partners in boosting bookings for special occasions in this industry.
If you're seeking an alternative to Optimizely CMS that enhances the flexibility of your digital ecosystem, seamlessly integrates with your preferred martech tools, and aids in alleviating website maintenance costs, consider Umbraco. Built on the same .NET technology, Umbraco streamlines the migration process for a smoother experience.
The next long-term support version of Umbraco is just around the corner, bringing with it another series of improvements and buffs. Faster page loading, better security and user experience, both for website users and content managers. Ready to upgrade?
Where is Kentico headed? Thoughts from Kentico Connection 2023
There will be no Kentico 14. Speakers at Kentico Connection 2023 made it very clear. What lies ahead for partners and customers is an entirely new product built from the ground up with modern technology. Let's dive into the talks and presentations from the biggest Kentico event.
Kentico Connection 2023 - Between Brno and Nashville
The Kentico Connection 2023 conference in Brno offered insights into Kentico 13, the Xperience by Kentico platform, and the company's MarTech presence. As we head to the Nashville event this week, let's revisit the key highlights.
We wouldn't miss a chance to join another huge Umbraco event. The US Summit was an excellent opportunity to look at how one of our favorite DXPs is doing on the North American market, which we are very interested in. Here are our impressions from the conference.
"Adaptable all-rounder" is what the AI called .NET when we asked it to compare to student archetypes. It's not just for Windows Apps, and definitely not just for big players. Let's debunk the myths.
Companies overspend on digital tools, hoping they'll boost accessibility and efficiency across channels. However, these headless solutions often exceed budget expectations. Consider headless hybrid DXP, not just headless CMS, for a more cost-effective solution.
Umbraco has the friendliest community, and we can prove it
Almost every piece of software has its enthusiasts, we guess. But Umbraco Community, also known as Umbracians is something truly special in the IT world. When selecting a CMS, don't underestimate the advantage of a global community's constant effort in swiftly resolving potential issues.
NEWS: ADHD Interactive Wins The Manifest Award for Poznan’s Most Reviewed B2B Leader for 2023
The Manifest portal awarded ADHD Interactive as Poznan's most frequently reviewed company for 2023. We currently maintain a perfect score of 5.0, and according to their latest report, our team is one of Poznan's reliable partners for web development and software development services for 2023. Read the material from the partner.
Sitecore is a beast, no doubt. But you'd instead need a content management system, right? Editors' confusion, complex back-office processes, convoluted content changes, prolonged development timelines, and steep learning curve. You don't have to tame the beast. Just enjoy a smoother user experience with Kentico.
What do you look for in a modern e-commerce solution for your business? Intuitive order management? Check. Support for multi-currency? Check. Instant checkout flow? Well, check. Come on, read up about the long-awaited Umbraco Commerce add-on.
After the unveiling of the big updates on Xperience by Kentico during Partner Day, we eagerly await the Kentico Connection event, where the full roadmap of this innovative product will be disclosed. Meanwhile, through its Early Adopters Program, the platform has been steadily progressing, and we are continuously receiving fresh information about its exciting features. Let's take a glimpse at the ongoing developments.
It's not just planes and cars; the internet is also complicit in climate change. More and more digital companies pay attention to sustainable development. Here's how to create a cleaner website or web application.
How GA4 and Kentico analytic tools complement each other
How much do you actually need to know about your users? The new Google Analytics 4 revolutionizes customer behavior analysis by replacing cookies with machine learning and predictive data. However, combined with a DXP like Kentico and its integrated analytics, your insights are taken to the next level.
"Composable DXP" is s definitely more than just a buzzword. It's where we're headed. How do the veterans of the CMS market adapt to the new strategy? Umbraco is about to become "an ultimate CMS for composability." What about the competition?
There's a lot to unpack from the two-day event, and we'll do our best to condense the standout moments from this year's Umbraco Codegarden conference. Get ready to dive into the exciting updates surrounding one of our beloved digital experience platforms and discover what lies ahead for developers and users alike.
We sponsored this year's GYDA Summit for Agency Leaders and Growth Experts. Here are key takeaways from an intense day of networking, TED talks, and peer-learning activities.
Who is calling? - "It's digital transformation. I'm here to tell you people no longer want to schedule appointments over the phone. They want to do it with a couple of clicks." Here's how to fix your appointment booking widget or an app to make it convert better.
GYDA Summit 2023 in London: For Digital Agency Leaders
Mark your calendars for June 6th, 2023, as ADHD Interactive will participate in The GYDA Summit with digital agency leaders and agency growth experts from around the globe. Check article to get your 30% discount code.
They say, "Don't judge a book by its cover." Can you apply that to companies and websites? Well, if your contact forms and appointment booking widgets are broken, and the site is incomprehensible, we won't even be able to judge your company by its merits. So here are the top industries whose websites make us gnash our teeth with frustration.
Elementor PRO latest bug and why you should consider DXP
A vulnerability has been found in Elementor PRO, a popular WordPress page builder plugin. Found and fixed, but this spotlights an issue with CMSs relying on plugins. You have to watch out for updates constantly. So, what's the better alternative?
Offshoring digital services - biggest risks and how to avoid them
As a digital solutions agency from Poland, we've had the pleasure of working with companies from "across the pond" more than a few times. Here's how we overcome the commonly feared disadvantages of offshoring and build international partnerships on trust.
Kentico and Magnolia are strong competitors in the content management software market, often making it a close call when it comes to choosing a CMS. To compare their essential features and user opinions, let's take a brief look at them.
If you really want to run an international company, make it look like one. Let us show you which content management systems and digital experience platforms are specifically designed to provide excellent support for multilingual websites.
Why is Umbraco a perfect choice for building microsites and advanced websites
Content-heavy website, small site, a microsite… Umbraco is always an excellent choice for a content management system due to its flexibility, lightweight coding, ease of use, and security.
Another Umbraco Certified Developer on board! Our Chief Technology Officer, Patryk Minge, passed the Umbraco exams and got his Certified Umbraco Expert certification.
Xperience by Kentico and insights from Kentico Partner Summit 2023
We've got a chance to catch up with Kentico executives and other Partners and take a glimpse into the future of Kentico products. So, what's up with Xpercience by Kentico and the brand's strategy? Take a look.
EOL for Umbraco 7 is coming soon. September 2023, to be exact. What does it mean for the users? It should mean an upgrade, naturally. But it's more complex than it looks since there is no direct path to upgrade from Umbraco 7 to a newer version. Want to hear our advice?
Is your company growing out of no-code solutions or basic CMS? Kentico came up with the Digital Experience Maturity Model to help companies choose the best-fitting digital tools for their business based on their level of development.
Can Kentico marketing automation only benefit e-commerce sites? Lead generation and scoring
Marketing automation is convenient for online shops with a significant base of registered users, but can it also help B2B companies look for clients among other companies? Of course! You can use Kentico marketing tools for lead generation. Let's see how.
Why not WordPress? Case for digital experience platforms, Kentico and Umbraco
WordPress is the most popular CMS in the world, unsurprisingly. It's great for bloggers and small businesses and is well known for its user-friendliness. But how does it compare to digital experience platforms like Kentico and custom systems like Umbraco regarding security and scalability? So let's have a little WordPress vs. Kentico vs. Umbraco roundup.
There's a lot of information about both on our site, but which one do we actually recommend? Let's take a closer look at the two popular .NET-based content management platforms. We will try to compare them in terms of functionality, user-friendliness, support, and pricing.
Xperience by Kentico DXP. What do we know about the upcoming platform?
More refreshes for the excellent Kentico Xperience 13 platform are coming. The flagship product will be supported beyond 2026, but the next one, Xperience by Kentico, is already on its way. It's supposed to be released through the early adopters' program in the upcoming months. That's what we've gathered from this year's Kentico Connection.
Why you should consider nearshoring software development to Poland
What is the nearshore strategy, and what's the difference between nearshoring and outsourcing? Why should you delegate your tasks to an agency from Poland? Let us address your doubts one by one.
Why you should choose Kentico Xperience 13 as your DXP
The highly anticipated Kentico Xperience 13 platform launched back in 2020. With its premiere came some significant changes and enhancements that may surprise even experienced Kentico users. Let's take a look at a couple of the most compelling reasons to use Kentico 13 as your content management platform.
Your quick guide to Kentico versions history and upgrade strategies
Our team members have worked with Kentico tools since 2008. As an official Kentico Gold Partner, we've built over 100 web pages and carried out countless upgrades. If you are trying to figure out an upgrade strategy for your website, this quick guide might make it a little easier for you.
Soon, Kentico will be an MVC-only CMS. What does that mean for your Portal Engine project?
From the developers' point of view, MVC architecture is becoming more and more crucial in the web development process and creating the best possible user experience.
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